Posts Tagged ‘marketing’

4 Benefits of Using Video Marketing to Gain Video Traffic For Your Website

Video marketing is a fast growing technique. May new website owners are turning to this method in order to drive targeted video traffic to their sites each day. Video sharing websites get millions of hits every day from visitors searching for information on a specific subject, product, or service. By producing your own videos you are able to harness some of those visitors, and provide traffic to your site. Below you will find four of the benefits of using video marketing to increase website traffic. It is Easier In this technological day and age it is easier to get a visitor to watch a two-minute video then it is to try and get them to read a long website article. Also, while visitors might stop reading an article after only a few paragraphs, if your marketing video is engaging, then they will be more likely to watch it till the very end. This provides your product, service, or website with more exposure, and increases your chance of getting a click through to your Continue Reading

Twitter Marketing Morals…Do They Exist?

The year was 1999. It was a hot sweltering day in rural south Mississippi. I had been working 24/7 on my offbeat cartoon project and living and sleeping in an abandoned aluminum warehouse in rural Mississippi.  I believe I had 180 cartoons on the Internet. I couldn't afford a domain so I got a free sub-domain that had as many pop-up ads as I had cartoons. I received an email from a Dr. Vinton Cerf. I had no idea who he was.  I later discovered he had invented the Internet in 1969 while a student at Stanford University.  He was very well-spoken, kind, humble, and wanted to know if my creative group would make a particular custom cartoon for him that he could hang in his office.  We did so. As the months went by, we spoke on the phone and I learned a great deal about the Internet; things that the so called gurus may not even know.  First of all, there are no Internet gurus, according to Dr. Cerf, who now heads the creative department at Google. He said “Especially not me”, Continue Reading

How To Create a Great Business Name

A great name is the beginning of a great brand. It should be memorable and create a certain feeling when heard. Here's a quick how-to on creating one and making sure it's not already used. Difficulty: Average Time Required: A few hours Here's How: Brainstorm. Think about how you want people to feel when they hear the name. Write down the words on paper and then categorize them by primary meaning. Relate. Think about related words and phrases that evoke the feelings you want. Hit the thesaurus and find all the synonyms for your words and phrases. Relate more. Find out the Greek and Latin translations of your words. Figure out what colors, gemstones, plants, animals, etc., relate to your words. Experiment. Start playing with combinations of your various words and partial words. Don't be judgmental now - just make a list. Reflect. Review your list and just give some thought to each name. How does it make you feel when you hear it? Communicate. Go over the list with someone you trust. Continue Reading

Start Your Online Business for Less Than $5,000

Many in today's market are turning to internet businesses as a way to make money without the overhead of a brick-and-mortar store. After all, an internet-based business grows our market place to a global one--the internet has a global presence and our customers can come from all over the world. Regardless of the economic climate, the more customers the better. And you can get started for less than $5,000. What can you do with less than $5,000 to make a great web-based business? First, don't skimp on design. Work with a great designer who understands user experience. You should interview several web designers who are local to you so you can sit down and explain your vision to them. Logos are less important than usability-- how usable customers find your web site. Avoid gimmicks, excessive advertising and anything that detracts from your message and consumer-based content. Customers like to be able to leave feedback on products and services, and connect with each other, so give them a Continue Reading

6 Questions to Check Out an MLM/Network Marketing Opportunity

"Become a Millionaire!" "Make Money 24 Hours a Day" "Instant Success!" The headlines are certainly enticing, especially in today's troubled economic climate. The idea of making money right away without any special skills or major investment appeals to the immediate need, while the promise of residual income appeals to the desire to not end up in your current financial position ever again. And some highly reputable companies have been built on this marketing & distribution structure... Avon, Mary Kay, Excel Communications, and more. But then there's the down side... "Do I really want to pitch this to all my friends?" "Can I actually make money at it?" "How do I know it's not a scam?" If you're considering an MLM, CDM, or network marketing opportunity, ask these six questions to determine whether a network, multi-level, or consumer direct marketing is worth your while (and your money). Who is your upline? Take it all the way to the top. What do you know about the person who Continue Reading