3 Mistakes People Make When Marketing On Facebook For MLM
No matter what your motivations are, Facebook is a great place to network. However when it comes to networking for business reasons, particular MLM, I see people making some mistakes in their eagerness to sign up prospects. Here are some common mistakes people make on Facebook.
Not Filling Out Their Profile
Your profile is what people first view once they are your friend. You definitely want to fill this in properly. It doesn't have to be anything special, just let your new friend know who you are. First off, you need to put a decent picture up of yourself. You should put a photo of yourself up where you look happy. Photos of you out and about on a trip or with loved ones are probably the best. Next, let them know what your interests and passions are. Then you should write a bit about yourself in the "About Me" section. Write a short story about yourself and why you are on facebook or why you are in MLM. People love to read a story. People will remember you better if you inject a your personality into your profile. How are you going to build a relationship if people don't remember you?
Bulk Messages
It seems that some send bulk messages to up to 50 people at a time. This would be fine if you knew everyone you are sending the message to personally, but usually this is not the case. You might get a lead here and a sale there, but its going to push more people away than anything. I don't like it when people do it to me, and I've noticed that people will sometimes reply angrily to these messages, so obviously other people don't like them either.
If you make your own Facebook Group you can send out a broadcast message without annoying everyone. You send out invites to your friends to join the group, which they have to reply to if they want to join. So when they receive a message from the group, it will be OK with them because you didn't send them something out of the blue and without permission.
Forgetting To Network
Don't forget, Facebook is a site for networking. Many people just try to sell you their opportunity and don't try to build relationships. What you should be doing is connecting, interacting with and trying to help people.
You should always be aiming to give value even if you have too many Facebook friends to interact with personally. You can do this by having your own group as mentioned above. Use the group to send a helpful message(s) every week. Post something helpful onto your own wall (or someone elses if you want) such as a link to a good article. Why not comment on other people's posts if its interesting? It's all about networking and interacting with people.
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